They say when it comes to gifts, it’s the thought that matters. But what if there’s not much else behind it?
Part of her surprise for his special day was a trip to see his favorite football team. Only she hadn’t picked a game or booked a flight…
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For his birthday, this man’s wife “gifted” him a trip to see his favorite team play, only there was a catch
Image credits:voronaman111 / envatoelements (not the actual photo)
He was supposed to handle all the costs and planning
Image credits:puhhha / envatoelements (not the actual photo)
Image credits:Equivalent_Basis_563
Gifts matter even in serious relationships
Image credits:Gustavo Fring / pexels (not the actual photo)
To learn more about the topic, we contactedScott Rick, Ph.D., who is a marketing professor at the University of Michigan’s Ross School of Business and an expert on consumer behavior, judgment, and decision-making.
“Gift-giving occasions are crucial opportunities to communicate what we appreciate and understand about our partner. It is an important way to let them know that they are seen and loved,” he toldBored Panda.
“A good gift requires some kind of sacrifice. The recipient must know that the gift wasn’t easy to obtain, afford, or track down. Whenever possible, gifts should also be surprising. Ideally, we would not have to ask our partner for gift ideas. Instead, we should understand them so well that it becomes clear what would surprise and delight them.”
At first glance, gifts might not seem that important to partners who are already seriously committed to one another. But that’s not necessarily the case. Especially within individualistic societies.
One recentstudyexplored why married couples give each other gifts. Researchers wanted to see if the frequency of gift-giving is related to how likely people are to change partners, which they called “relational mobility.” They looked at two things: the divorce rate and how many new relationship opportunities people have.
In the first part of the study, the researchers compared married couples in the United States and Japan. The U.S. has a higher divorce rate, meaning people are more likely to change partners. They found that American couples exchanged gifts more often than Japanese couples. This suggests that in places where relationships are less stable, couples may give gifts to show they are serious about each other and promote a feeling of safety.
In the second part, the researchers focused on married couples in Japan. They found that those who had more chances to meet new people were also more likely to give gifts. This means that when people have more relationship options, they might feel the need to give gifts to confirm their commitment to their partner.
We also got in touch withtherapist Susan Pease Gadouaand she also acknowledges the power of gifts.
“A gift that makes your partner think that you don’t understand them or appreciate them can really be hard to shake off,” Dr. Scott Rick added. “Bad gifts can end relationships. The pain of receiving a bad gift is generally greater than the joy of receiving a good gift. This is a bedrock principle of behavioral science known as loss aversion.”
So whether or not the Redditor and his wife can resolve and move past this whole ordeal will depend on their ability to reassure each other that they care about their marriage. When things between you and your spouse are in a good place, you can handle a couple of hits like this.
The vast majority of those who read the story said the man did nothing wrong
But a few believe the couple could’ve both been more cooperative
Thanks! Check out the results:Mantas Kačerauskas
Ieva Pečiulytė
Eligijus Sinkunas
Relationships