David Muir, one of ABC’s top news anchors, was subjected tovenomous vitriolonline after a clip of his coverage of the Los Angeles wildfires surfacedwherehe was seenpinning his firefighter jacketwith wooden clothespins.

“Nice Jacket Bro. Glad you look nice and svelte with those clothesline pegs while our city burns to the ground,” a viral tweet read, which garnered more than 2.7 million views at the time of writing.

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“Narcissist”: Anchor Criticized For Pinning Jacket To “Look More Buff” During LA Fire Report

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“Narcissist”: Anchor Criticized For Pinning Jacket To “Look More Buff” During LA Fire Report

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“Wait until you see the clips holding back his facial skin,” one user said.

“People are losing everything they have, but I have to make sure I look good in my fake fireman’s jacket,” another pointed out.

More neutral netizens, however, reacted with exasperation at what they labeled as an “insignificant detail” going viral in the middle of the disaster

“Narcissist”: Anchor Criticized For Pinning Jacket To “Look More Buff” During LA Fire Report

“Both sides need to stop the childish bickering and nonsense that is going on. People havelost everythingfor God’s sake,” a reader wrote.

Othersexplainedthat the dangerous conditions were already proofenoughof the anchor and his team’s commitment to their work, who were reporting live in a red flag area exposed to embers and debris.

“He was disheveled in this broadcast. The wind destroyed his hair. He couldn’t care less how he looked. Literal embers were flying at him and the crew,” one netizen explained.

“Narcissist”: Anchor Criticized For Pinning Jacket To “Look More Buff” During LA Fire Report

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“They had to pin his coat so you could hear him. Otherwise, you would have just heard the coat flapping.”

Homes still on fire here in Malibu#palisadesfirepic.twitter.com/UZLRbqMxwR

— Liz Kreutz (@LizKreutzNews)January 8, 2025

“Narcissist”: Anchor Criticized For Pinning Jacket To “Look More Buff” During LA Fire Report

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More than100,000 people had to be evacuated, leaving their homes and precious possessions behind. According to official sources, the number of injuries has been “significant,” and the intensity of the flames “unprecedented.”

“Narcissist”: Anchor Criticized For Pinning Jacket To “Look More Buff” During LA Fire Report

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“Narcissist”: Anchor Criticized For Pinning Jacket To “Look More Buff” During LA Fire Report

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“Narcissist”: Anchor Criticized For Pinning Jacket To “Look More Buff” During LA Fire Report

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“Narcissist”: Anchor Criticized For Pinning Jacket To “Look More Buff” During LA Fire Report

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“Narcissist”: Anchor Criticized For Pinning Jacket To “Look More Buff” During LA Fire Report

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“Narcissist”: Anchor Criticized For Pinning Jacket To “Look More Buff” During LA Fire Report

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“Narcissist”: Anchor Criticized For Pinning Jacket To “Look More Buff” During LA Fire Report

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“Narcissist”: Anchor Criticized For Pinning Jacket To “Look More Buff” During LA Fire Report

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“Narcissist”: Anchor Criticized For Pinning Jacket To “Look More Buff” During LA Fire Report

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“Narcissist”: Anchor Criticized For Pinning Jacket To “Look More Buff” During LA Fire Report

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“Narcissist”: Anchor Criticized For Pinning Jacket To “Look More Buff” During LA Fire Report

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