Hailey Welch, who made internet history earlier this month after advocating for spitting during oral sex, has teamed up with Fathead Threads, aTennessee-based embroidery and apparel brand.

HighlightsHailey Welch flipped her viral fame to earn at least $65,000 from Hawk Tuah Girl merchandise.Fathead Threads is the only official vendor for Hawk Tuah Girl merchandise, selling hats and apparel.Hailey’s merchandise includes ‘Hawk Tuah ‘24’ hats, with a $50 signed version selling out quickly.

Despite “Hawk Tuah”-themed merch circulating on the internet, Fathead Threads is the only officially Hawk Tuah Girl-licensed Hawk Tuah merch vendor.

Hailey Welch, the infamous Hawk Tuah Girl, flipped the situation to her advantage

Hailey Welch, Who Became Known As The Viral “Hawk Tuah Girl,” Sold At Least $65k Worth Of Merch

Image credits:halieywelch23

Hailey Welch, Who Became Known As The Viral “Hawk Tuah Girl,” Sold At Least $65k Worth Of Merch

Image credits:fatheadthreads

He toldRolling Stonethat a day or two after the controversial interview started going viral, he reached out to Hailey to figure out a way to monetize her brand.

Jason explained: “Of course, she hasn’t gotten a dime from the firstviralvideo that went out.

“Nobody was asking permission for her to do nothing, neither.

“I just wanted her to get some profit off of this deal.”

Hailey Welch, Who Became Known As The Viral “Hawk Tuah Girl,” Sold At Least $65k Worth Of Merch

The businessman declined to share exactly what percentage of the proceeds Hailey was receiving, but he reportedly said he suggested she trademark the phrase and she has been in touch with alawyerabout it.

He toldRolling Stone: “There are somecrazy peoplein the world who’ve reached out to her.

“She’s probably one of the most well-known people in the world at this point.

“But I don’t know if she’s embraced it.”

Hailey Welch, Who Became Known As The Viral “Hawk Tuah Girl,” Sold At Least $65k Worth Of Merch

Fathead Threads is exclusively selling “Hawk Tuah ’24” hats, which are currently available in 14 colors and selling for $32.78 each,Rolling Stonereported on Wednesday (June 26).

Moreover, a $50 signed version with a leather patch is currently sold out.

Jason has reportedly received interest from everyone from large-scale media networks to pro-wrestling promotionWWE.

Full Hawk Tuah interview for this who missed itpic.twitter.com/MJqhakS6Df

— TaraBull (@TaraBull808)June 26, 2024

The entrepreneur estimated that Fathead Threads had sold a little more than 2,000 hats, but he declined to share exactly how much the company had grossed on Hailey’s merch.

He reportedly said it was “pretty easy to do the math.” Considering the cheapest hat is $32.78, that comes out to, at the very least, $65,000.

Jason continued: “Our largest orders are usually 100 hats, maybe 150-250 shirts.

“This is way out of the normal for us.

“This is a smallfamily-owned shop.

“We’re all hands on deck right now.”

Hailey teamed up with Fathead Threads, a Tennessee-based embroidery and apparel brand

Hailey Welch, Who Became Known As The Viral “Hawk Tuah Girl,” Sold At Least $65k Worth Of Merch

Jason is now reportedly hopeful that Hailey will settle into her new level ofviral famein the end, as he said: “She may be in the right place at the right time or the wrong place at the wrong time. [But] I think she’ll do fine in the end.”

The Southern lad admitted that Hailey was exactly like how she was depicted in the notable video, revealing: “She has a bubbly personality.

“She can be somewhat risque.

“You never know what she’s gonna say.

“I just think the world needed a laugh, and she provided that.”

Hailey Welch, Who Became Known As The Viral “Hawk Tuah Girl,” Sold At Least $65k Worth Of Merch

As a result of Hailey’s instant fame, speculations that she had signed with United Talent Agency (UTA) quickly made rounds. However, the deal has since been debunked.

UTA, which reps everyone fromTimothée ChalametandKevin Hartto Bad Bunny andAnderson Cooper, has not made the leap into repping Hawk Tuah Girl,TMZreported on Wednesday.

“Hawk Tuah”-themed merch circulates online, but Fathead Threads is the only officially Hawk Tuah Girl-licensed Hawk Tuah merch vendor

Hailey Welch, Who Became Known As The Viral “Hawk Tuah Girl,” Sold At Least $65k Worth Of Merch

During the much-talked-about video interview, the YouTubers asked Hailey, “What’s one move in bed that makes a man go crazy every time?”

Hailey responded in her now emblematicSouthernaccent: “Oh, you gotta give him that hawk tuah and spit on that thang.”

The woman’s response became an instant internet meme, sparking reactions from millions of people, including WWE wrestler Liv Morgan, who quoted her in a post shared on X (formerly known as Twitter) on Saturday (June 22).

Posing with her massive belt, Liv said: “I feel so good. I just gotta give this thing a hawk tuah.”

“She was just being her fun self,” a reader commented

Hailey Welch, Who Became Known As The Viral “Hawk Tuah Girl,” Sold At Least $65k Worth Of Merch

Hailey Welch, Who Became Known As The Viral “Hawk Tuah Girl,” Sold At Least $65k Worth Of Merch

Hailey Welch, Who Became Known As The Viral “Hawk Tuah Girl,” Sold At Least $65k Worth Of Merch

Hailey Welch, Who Became Known As The Viral “Hawk Tuah Girl,” Sold At Least $65k Worth Of Merch

Hailey Welch, Who Became Known As The Viral “Hawk Tuah Girl,” Sold At Least $65k Worth Of Merch

Hailey Welch, Who Became Known As The Viral “Hawk Tuah Girl,” Sold At Least $65k Worth Of Merch

Hailey Welch, Who Became Known As The Viral “Hawk Tuah Girl,” Sold At Least $65k Worth Of Merch

Hailey Welch, Who Became Known As The Viral “Hawk Tuah Girl,” Sold At Least $65k Worth Of Merch

Hailey Welch, Who Became Known As The Viral “Hawk Tuah Girl,” Sold At Least $65k Worth Of Merch

Hailey Welch, Who Became Known As The Viral “Hawk Tuah Girl,” Sold At Least $65k Worth Of Merch

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